As SEAT were sponsors of ITV mystery drama, we created a mini mystery drama of their own, in a series of idents.
Each ident is a sequential clue in a mystery about a missing SEAT Ateca. For each of the ITV mystery dramas: Broadchurch, Vera and The Level, we created an accompanying mystery drama in idents, set in locations from the TV series.
The second screen is key to the experience with the fully responsive Missingcar.com site that lets viewers become detectives themselves with the chance to win a brand new SEAT Ateca.
Dir: Patrik Berg